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Strawberry ๐Ÿ“ ยท Fruit Turtle no.1 of 6

Hi, I'm Pink, your Call Mum turtle

Peace of mind for little adventures โ€” a tiny, useful charm that quietly helps your child when they need it most.

My job: calls Mum or another saved contact
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Tap to call a saved contact

Programmed by parents to dial Mum (or another trusted grown-up) the moment a child taps it against a phone โ€” theirs, or a kind stranger's. Perfect for school runs, day trips, and 'just in case' moments.

For Parents

Setting up your pink turtle

Takes about three minutes. You'll need a free app and your phone.

1
Download a free NFC writing app
On iPhone or Android, search the app store for NFC Tools by Wakdev โ€” it's free, well-trusted, and what we use ourselves.
2
Choose what to write
Open NFC Tools and tap Write โ†’ Add a record.
For pink turtles, choose:
Contact โ€” enter Mum/Dad's name and phone number. When tapped, this saves the contact straight into the finder's phone, ready to dial.
3
Tap your turtle to write
Tap Write in the app, then hold the turtle flat against the back of your phone for a few seconds. You'll hear a beep when it's done. Remove your phone case if the read is slow โ€” these chips are small (8mm).
4
Test it, then lock it
Tap your turtle again to check it does what you wanted. Once you're sure it's right, you can use NFC Tools' Other โ†’ Lock tag feature to make it permanent โ€” nobody can accidentally overwrite it. This step is one-way, so only lock when you're certain.
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An honest note: NFC tags only work when a phone touches them โ€” they don't track location, send alerts on their own, or work over distance. Think of them as a tiny, friendly emergency card sewn into a keychain.
Coming Soon

A reward app, made for these turtles.

We're building a small, calm reward app where children tap their turtle to log everyday wins โ€” tidying up, brushing teeth, helping out โ€” and earn stars, streaks and small treats agreed with their grown-up. Be the first to try it.

Collect All Six

The Fruit Turtle family

Each turtle has a different job. Mix and match โ€” most parents start with two or three.